To celebrate Endangered Species Day on Friday May 20, Umbro collaborated with Art of Football [AoF] to produce a pair of sustainably created jerseys that feature designs directly inspired by endangered species.
The capsule features two recycled polyester jerseys, the designs of both were inspired directly by endangered species, using classic designs from the Umbro archives to celebrate an event that aims to raise awareness of the fragile existence of certain animals and plants of the world.
The sky blue “Rhino” jersey features a relaxed silhouette, ribbed collar, chest patch pocket and eye-catching graphic on the front and back of the garment. The shirt nods to the iconic Three Lions designs from Umbro’s past. the print features three tone-on-tone rhinos on a repeating pattern of collaboration partner logos.
The alternate “Dart frog” jersey arrives in navy blue with a similar loose fit, featuring a vintage crew neck and striking Poison Dart Frog design.
There is also a limited patchwork collection exclusively available on the [AoF] store on art-of-football.com, with existing Umbro stock recycled into an “Adventure” capsule of utility vests, field shirts, boonie hats and drill tops.
Gabe Cuthbert, creative director and co-founder of [AOF], said, “As a brand, we are committed to making more sustainable products and raising awareness of environmental and social issues. We were inspired by the Umbro archives and the fact that in the beginning Umbro was creating scouting clothing. Once we picked up on the “outdoor adventure” aspect, we started looking to nature for design inspiration and knew this was going to be a special collaboration. The range is made from recycled products and raises awareness for an important cause – with the quality of Umbro, I think our community will love it.
Helene Hope, Global Brand Marketing Manager at Umbro, said: “We are extremely pleased to have been able to work with Gabe and Luke at [AOF] on this project. We love their different take on football and their passion for today’s important causes, in this case the impact of climate change on many species. With them, we were able to create a fun capsule collection, which will help bring attention to this issue in a way that doesn’t [AOF] and Umbro can.
Take a closer look at the collection below and for more information, head to the Art of Football website.