Thousands of people expected for Guilford Expo from July 15 to 17


GUILFORD — With temperatures forecast in the 80s, into the 90s this weekend, chocolatier Edward Heller of Chocolate Moonshine DC plans to bring some fudge to Craft Expo 2022.

“Due to the weather, the only thing I will be bringing with me is our fudge.” Heller said. “Fudge melts at 135 degrees, so I’m not worried about the fudge melting.”

After a three-year hiatus due to the COVID-19 pandemic, Heller will join more than 170 artists from across the country to exhibit and sell their crafts, including clay, food, glass, leather, jewellery, clothing and fibers for the home, metal, mixed media, paper, paint, photography, printmaking, soap and wood – in addition to fudge, of course.

Heller is set to introduce Expo attendees to 20 different fudge flavors, including Pure Belgian Fudge, Peanut Butter, Chocolate Peanut Butter, Heath Bar Crunch, S’mores, Chocolate Cake chocolate cheese and strawberry cheesecake and light beige colored penuche fudge.

“Fudge is American, the Pilgrims invented it in Massachusetts and the flavor they invented was penuche because the sugar was so expensive they used molasses and brown sugar and that was the start fudge,” said the chocolate maker.

“We’re a very pure fudge,” he said. “Everything we do is done by hand. What makes our fudge so special is that we use no additives.

“There are no wheat products, there are no egg products in our fudge,” he said. “Most of our flavors are gluten-free because there’s no wheat and there’s no egg.”

The weekend event is expected to draw some 6,000 people downtown. It is the Guilford Art Center’s primary fundraiser, providing money to support all of its educational and community programming.

“We’re really excited to bring this event back because the community really, really missed it, the artists missed it and we missed being able to present it to the community,” said Maureen Belden, General Manager of The Guilford. Art Center. “We’re really excited to be doing it again.”

“We want to bring him back exactly as he always has been, so there’s nothing really new,” Belden said. “There are new artists, of course. There are old favorites and new artists, but a lot remains.

This includes a family art tent for young visitors, a silent auction of works donated by exhibitors, live music, live craft demonstrations by Guilford Art Center faculty and students and the sale of student work from the Guilford Art Center.

Jennifer Hoertz Millinery will also exhibit this weekend.

Her headwear includes headbands, berets, straw hats, fascinators, cloches, fedoras, pillbox hats, blushers, veils and bridal headpieces.

“Hand-blocked shapes of organic wool and straw, modest vintage and modern trims, stitching and grosgrain are the hallmarks of Jennifer Hoertz Millinery,” according to

“I’ve been doing this for 29 years and for 20 years people have been saying, ‘The hats are coming back,'” Hoertz said, speaking by phone from his studio in Brewster, NY.

“But I have to say in the last five years it’s really changed and there’s more interest in hats, there’s more people wearing hats, more people learning how to make hats. “, she said.

Hoertz talked about the beauty of a hat.

“The benefit of wearing a hat is not only to enhance your look and complete your outfit and make you look fabulous, you get protection from the sun or to keep you warm,” she said. declared. “Sun protection is a huge thing, especially in the summer.”

There are distinct merits to working with a milliner, Hoertz said.

“They’ll do it to your head,” she said. “It costs nothing extra, for a custom head size, unless it was a hat for a special occasion or you wanted extra trim, there might be a customs charge.”

“If it’s custom-made to the size of your head, it’s wearable,” she said. “It’s not going to blow your head off, it’s not going to give you a headache.”

A hat adds panache to an outfit, Hoertz said. “As soon as you put the hat on your head, it kind of elevates your look,” she said. “It’s kind of like it’s over. This is the icing on the cake.

“The hat has the ability to transform the wearer, their personality, their perception of themselves,” she said. “I don’t know how many times people will tell me they don’t feel confident enough to wear a hat.”

“My answer is the minute you put on that hat,” she said, “people look at you like you have all the confidence in the world.”

Guilford Art Center Craft Expo 2022, on the Guilford Green, takes place from 11 a.m. to 7:30 p.m., Friday, July 15; 10am-7pm, Saturday July 16; and from 12 p.m. to 5 p.m., Sunday, July 17.

Admission is $9 for adults, $8 for seniors, GAC members, children under 16, and active military, free, with a $15 multi-day pass.

For more information, visit; Facebookguilfordartcenter; email [email protected]; 203-453-5947.


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